Sun Tzu – The Art Of War 1.19

Hence, when able to attack, we must seem
unable; when using our forces, we must seem inactive;
when we are near, we must make the enemy believe we
are far away; when far away, we must make him
believe we are near.

Sun Tzu’s “The Art of War” is a classic military treatise that has been studied and applied for centuries. Among its many teachings, one of the most famous is the idea that “all warfare is based on deception.” This is a principle that has been followed by successful military commanders throughout history.

In Chapter 1, Verse 19, Sun Tzu explains how deception can be used to gain an advantage in battle. He writes, “Hence, when able to attack, we must seem unable; when using our forces, we must seem inactive; when we are near, we must make the enemy believe we are far away; when far away, we must make him believe we are near.” This advice is still relevant today, not only in military strategy but in many areas of life.

The key to successful deception is to create a false impression in the mind of the enemy. This can be done by carefully controlling what information is shared, and by creating a deliberate and misleading narrative. By making the enemy believe that you are weaker than you really are, or that you are not planning to attack, you can lull them into a false sense of security. This can give you the element of surprise when the time comes to strike.

In modern times, this principle has been applied in many different areas, from business and politics to sports and personal relationships. The idea is to create an advantage by keeping your opponents guessing and uncertain about your intentions. By appearing weaker or less capable than you really are, you can make them underestimate you, giving you an advantage in negotiations, competitions, or other situations.

In conclusion, Sun Tzu’s advice on the importance of deception in warfare is still relevant today. By mastering the art of deception, you can gain an advantage in many areas of life. However, it is important to use this principle ethically and wisely, always keeping in mind the potential consequences of your actions.

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