Author name: Geoff

Attack him where he is unprepared, appear where you are not expected. Sun Tzu’s Art of War is not only applicable in warfare but also in various aspects of life, including business. This quote, “Attack him where he is unprepared, appear where you are not expected,” emphasizes the importance of surprise and strategy in gaining […]

If he is taking his ease, give him no rest. If his forces are united, separate them. Sun Tzu’s Art of War is a classic military strategy text, but its principles can be applied in various aspects of life, including business. One of the most relevant passages for businesses is the 23rd verse of the

If your opponent is of choleric temper, seek to irritate him. Pretend to be weak, that he may grow arrogant. Sun Tzu’s “The Art of War” is a timeless classic that offers insights and strategies that are applicable in various areas of life, including business. In particular, Sun Tzu’s approach to dealing with opponents can

If he is secure at all points, be prepared for him. Ifhe is in superior strength, evade him. Sun Tzu’s “The Art of War” is not just a guide for military strategy and tactics, but also has valuable insights for businesses. In chapter one, verse 21, Sun Tzu advises that if the enemy is secure

Hold out baits to entice the enemy. Feign disorder, and crush him. In the world of warfare, the element of surprise is often a key factor in achieving victory. Sun Tzu, the ancient Chinese military strategist, recognized the value of deception and surprise in combat. In his famous book, “The Art of War,” he advises

Hence, when able to attack, we must seemunable; when using our forces, we must seem inactive;when we are near, we must make the enemy believe weare far away; when far away, we must make himbelieve we are near. Sun Tzu’s “The Art of War” is a classic military treatise that has been studied and applied

All warfare is based on deception. Sun Tzu’s statement “All warfare is based on deception” emphasizes the importance of deception in military tactics. He believed that successful military operations require a high level of strategic planning and the ability to mislead the enemy. Deception can take many forms, such as feints, false retreats, and misdirection.

According as circumstances are favorable, one should modify one’s plans. Sun Tzu’s famous treatise, “The Art of War,” is a comprehensive guide to military strategy that has been studied and applied for centuries. One of the key tenets of this guide is the importance of adapting one’s plans according to the circumstances at hand. In

While heading the profit of my counsel, avail yourself also of any helpful circumstances over and beyond the ordinary rules. In Chapter 1.16 of “The Art of War,” Sun Tzu emphasizes the importance of being able to adapt to changing circumstances in order to gain an advantage in war. He suggests that a wise leader